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NEYMAR JR. AND THE LINE OF KINGS
BRAND
DAZN ORIGINALS
ROLE
Art Director
CREATIVE DIRECTION
Toby Burnett
A DAZN Originals documentary that explores Neymar Jr.'s legacy and his place among Brazil’s football greats.
In this film, Neymar opens up on his journey, the weight of expectation, and his connection to the country’s rich football heritage.
Through archival footage, expert commentary, and personal insights, the film captures Neymar’s impact on the sport and his role in carrying the legacy of other Brazilian greats.
The essence of Ginga (pronounced 'Jeen-Gah') directly inspired the visual identity. Representing Brazil’s iconic playing style, Ginga brings flair, bravado, and joy to the pitch. This same energy resonates throughout the key art, titles, and creative, resulting in a vibrant aesthetic —perfectly embodying the "joga bonito".
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